Unskippable YouTube adverts for Velo UK - concept and copy. Social media for Velo UK and France. Concept, copy and art direction. Working with the French team to ensure the concepts worked for a French audience and literally translated as well as actually. Adherence to strict local legal guidelines. Part of a bigger project to market Velo Nicotine pouches to existing adult nicotine users who want to stop smoking.
CONCEPT • COPY
ALWAYS ON SOCIAL MEDIA
CONCEPT • COPY • ART DIRECTION • DESIGN & ANIMATION DIRECTION
